Definition: City Awareness of Positive Christian Values is the condition whereby city leaders and residents are aware of the Christian community's value system and the standards that are used as the basis for ethical and moral achievements.
Challenges/Issues: The values communicated by modern culture are often in direct opposition to the teachings of Christianity. Christian values are often demeaned by people in authority, equating them with fables or myths. Understanding Christian values and concepts is key to a healthy society.
4Tucson Goal: Fifty-one percent of citizens embracing and promoting shared values derived from a love for God and a love for our neighbors will have a positive effect on the city as a whole.